S T A T E   O F   N E W   Y O R K
       ________________________________________________________________________
                                         7131
                                   I N  S E N A T E
                                    April 30, 2014
                                      ___________
       Introduced  by Sen. RITCHIE -- (at request of the Department of Agricul-
         ture and Markets) -- read twice and ordered printed, and when  printed
         to be committed to the Committee on Agriculture
       AN  ACT  to amend the agriculture and markets law, in relation to desig-
         nation and amendment of trails
         THE PEOPLE OF THE STATE OF NEW YORK, REPRESENTED IN SENATE AND  ASSEM-
       BLY, DO ENACT AS FOLLOWS:
    1    Section  1. Section 284-a of the agriculture and markets law, as added
    2  by chapter 248 of the laws of 2004,  paragraph  (c)  of  subdivision  2,
    3  paragraphs  (b)  and (c) of subdivision  3 and paragraph (a) of subdivi-
    4  sion 4 as amended by chapter 448 of the laws of 2008, is amended to read
    5  as follows:
    6    S 284-a. Establishment of farm trails,  apple  trails  [and],  cuisine
    7  trails,  WINE  TRAILS AND FARM BEVERAGE TRAILS.  1. Marketing activities
    8  and designation of trails. The department shall  conduct  statewide  and
    9  regional  marketing  activities  which shall include, but not be limited
   10  to, the designation of farm trails, apple trails, [and] cuisine  trails,
   11  WINE TRAILS AND FARM BEVERAGE TRAILS.
   12    2. Definitions. For the purposes of this section:
   13    (a)  "farm  trail"  shall mean an association of producers that are in
   14  close proximity to each other, that  sell  in  a  cooperative  manner  a
   15  complementary variety of farm and food products, and that utilize a map,
   16  other  directional  devices,  or  highway  signs  to market products and
   17  direct patrons to their respective farms.
   18    (b) "apple trail" shall mean an association of producers that  are  in
   19  close  proximity to each other, that sell in a cooperative manner a wide
   20  variety of fresh apples or other fresh  fruits  or  processed  apple  or
   21  other fruit products, and that utilize a map, other directional devices,
   22  or  highway  signs  to market their products and direct patrons to their
   23  respective farms.
   24    (c) "cuisine trail" shall mean an association of producers,  that  may
   25  include a combination of producers, food or agricultural product proces-
   26  sors  and retailers including, but not limited to, restaurants, that are
   27  in close proximity to each other, and that sell in a cooperative  manner
        EXPLANATION--Matter in ITALICS (underscored) is new; matter in brackets
                             [ ] is old law to be omitted.
                                                                  LBD14142-03-4
       S. 7131                             2
    1  a  complementary  variety of unusual, unique, or hard to find fresh farm
    2  and food products and foods prepared primarily with such products for on
    3  or off premises consumption, including but not limited to, herbs, meats,
    4  vegetables,  salad  materials, wines, cut flowers, mushrooms, or fruits.
    5  Such trails may utilize a map, other  directional  devices,  or  highway
    6  signs  to  market  their  products and direct patrons to their places of
    7  business.
    8    (D) "WINE TRAIL" SHALL MEAN A SERIES OF  WINERIES  IDENTIFIED  BY  THE
    9  COMMISSIONER,  WHICH MAY BE LINKED BY GEOGRAPHIC PROXIMITY AND ALIGNMENT
   10  OR THEMATIC CONSISTENCY.
   11    (E) "FARM BEVERAGE TRAIL" SHALL MEAN AN ASSOCIATION OF PRODUCERS, THAT
   12  MAY INCLUDE A COMBINATION OF PRODUCERS AND AGRICULTURAL PROCESSORS  THAT
   13  ARE  IN  A CLOSE PROXIMITY TO EACH OTHER, AND THAT SELL IN A COOPERATIVE
   14  MANNER BEVERAGES FOR ON OR OFF  PREMISES  CONSUMPTION,  INCLUDING  WINE,
   15  BEER, CIDER AND DISTILLED LIQUORS.
   16    3.  Designation  of  trails.  (a) The department shall designate farm,
   17  apple, [and] cuisine, WINE AND FARM BEVERAGE trails to  promote  greater
   18  agricultural  marketing  and  promotional opportunities for agricultural
   19  producers AND PROCESSORS located in the areas of such trails.
   20    (b) Designations shall take into  consideration  geographic  proximity
   21  and alignment, thematic consistency, geographic or historical consisten-
   22  cy,  density,  economic feasibility, and the cooperation of agricultural
   23  producers AND PROCESSORS on the trails to be designated. [The department
   24  shall designate no more than ten farm trails, ten apple trails, and  ten
   25  cuisine trails.] Criteria for developing and approving such trails shall
   26  include:
   27    (i)  [that  the length of such trail, excluding laterals, is no longer
   28  than fifty miles,
   29    (ii)] containing a sufficient number of producers to  cost-effectively
   30  attract patrons to such trail association's participating members,
   31    [(iii)]  (II)  incorporating considerations that maximize patronage of
   32  such trail,
   33    [(iv)] (III) ensuring that proposed trail routes do not conflict  with
   34  existing  scenic  byways  designated  pursuant  to section three hundred
   35  forty-nine-dd of the highway law or wine trails designated  pursuant  to
   36  section  three hundred forty-three-k of the highway law OR THREE HUNDRED
   37  FORTY-THREE-S OF THE HIGHWAY LAW,
   38    [(v)] (IV) ensuring that trail designations are neither redundant  nor
   39  cover  themes  or  subjects or have names that have already been used by
   40  trails designated by the New York state scenic byways program or  desig-
   41  nated as a wine trail pursuant to section three hundred forty-three-k of
   42  the highway law OR THREE HUNDRED FORTY-THREE-S OF THE HIGHWAY LAW,
   43    [(vi)]  (V)  ensuring that the trail route is designed and laid out so
   44  that it is relatively simple and easy to follow for patrons and contains
   45  few branches or laterals that dead end at one association member's busi-
   46  ness, and
   47    [(vii)] (VI) upon consulting with the commissioner of  transportation,
   48  trail designations that may support, augment, or reinforce the themes or
   49  subjects  already  covered  by the existing scenic byways system or wine
   50  trails designated pursuant to the highway law.
   51    (c) In making designations, the department shall consult with:
   52    (i) [the New York State  Farmers  Direct  Marketing  Association,  the
   53  advisory  council  on  agriculture, and the New York State scenic byways
   54  advisory board; and
   55    (ii)] the commissioner of transportation. The commissioner  of  trans-
   56  portation  shall  cooperate  with  the  department  in  carrying out the
       S. 7131                             3
    1  provisions of this section. The  commissioner  of  transportation,  upon
    2  receipt of a one time five hundred dollar application fee, is authorized
    3  to permit the installation and maintenance of signs on the state highway
    4  system  for  trails  designated  pursuant  to  this  section. Such funds
    5  received by the commissioner of transportation pursuant to this subdivi-
    6  sion shall be deposited pursuant to section eighty-nine-b of  the  state
    7  finance  law.  However,  to  avoid  confusion  and to limit any possible
    8  disruption of commerce, the trail designations called  for  pursuant  to
    9  this  section  shall be of a ceremonial nature and the official names of
   10  such highway shall not be changed as  a  result  of  such  designations.
   11  Signage for trails designated pursuant to this section may include "farm
   12  trail",  "apple  trail",  "cuisine  trail", "WINE TRAIL", "FARM BEVERAGE
   13  TRAIL" or other descriptive language to promote  the  marketing  of  the
   14  [trails] TRAILS' products[.];
   15    (II) THE CHAIRMAN OF THE STATE LIQUOR AUTHORITY; AND
   16    (III) THE COMMISSIONER OF ECONOMIC DEVELOPMENT.
   17    (d)  [Once approved, trail route designations may not be altered for a
   18  minimum period of time of eighteen months; provided, however, that addi-
   19  tional participating members may be incorporated into  already  existing
   20  designated  trail  routes.] The department may review the designation of
   21  any trail established pursuant to this section and review  such  trail's
   22  effectiveness in attracting patrons or tourists, increasing patronage of
   23  association  member businesses, and expanding the marketing capabilities
   24  of all trail members. The department, upon periodically reviewing desig-
   25  nated trails, may make suggestions to alter the route,  adopt  revisions
   26  to  the  business  management  practices  of  such trail association, or
   27  remove the designation of any such trail authorized by this section.
   28    4. Application for designation. (a) Any association  of  producers  as
   29  described  in  this  section,  upon payment of an application fee of two
   30  hundred fifty dollars and completion of an application form, may  obtain
   31  from  the department designation as a farm, apple, [or] cuisine, WINE OR
   32  FARM BEVERAGE trail. Such funds received by the department  pursuant  to
   33  this  subdivision shall be deposited in the general fund. All applicants
   34  must satisfy the designation criteria stated  in  subdivision  three  of
   35  this section.
   36    (b)  The  department, in approving any trail application and installa-
   37  tion of highway signage, if such signage is requested by the  applicant,
   38  shall  consult  with  and  satisfy  all  reasonable motor vehicle safety
   39  concerns specified by the commissioner of transportation to ensure  that
   40  the  trail  designation,  its route, or proposed signage does not impede
   41  vehicular traffic or diminish motorists' safety  on  the  state  highway
   42  system.  The  design  of all highway signs must conform with all uniform
   43  traffic control device regulations and must be approved by  the  commis-
   44  sioner of transportation.
   45    5.  Application  for  federal monies. The department may apply for and
   46  accept federal monies that may be available to support such a program or
   47  funds from any other source to support this program.  Upon  approval  of
   48  the  commissioner  of transportation, trails designated pursuant to this
   49  section may be eligible for and accept any federal highway aid or  funds
   50  that may be available to support such program.
   51    S 2. This act shall take effect immediately.