Bill Text: NJ A4794 | 2024-2025 | Regular Session | Introduced
Bill Title: Requires Division of Travel and Tourism to establish campaign that displays certain tourism advertisements through plastic wrapping of certain utility boxes located at intersections.
Spectrum: Partisan Bill (Republican 1-0)
Status: (Introduced) 2024-09-19 - Introduced, Referred to Assembly Tourism, Gaming and the Arts Committee [A4794 Detail]
Download: New_Jersey-2024-A4794-Introduced.html
Sponsored by:
Assemblyman ALEX SAUICKIE
District 12 (Burlington, Middlesex, Monmouth and Ocean)
SYNOPSIS
Requires Division of Travel and Tourism to establish campaign that displays certain tourism advertisements through plastic wrapping of certain utility boxes located at intersections.
CURRENT VERSION OF TEXT
As introduced.
An Act concerning the plastic wrapping of utility boxes and supplementing P.L.1977, c.225 (C.34:1A-45 et seq.).
Be It Enacted by the Senate and General Assembly of the State of New Jersey:
1. a. As used in this section:
"Director" means the Director of the Division of Travel and Tourism in the Department of State.
"Division" means the Division of Travel and Tourism in the Department of State.
"Plastic wrapping" means panels of vinyl or other flexible substrates that are used to wrap a surface or object and that may include digital large format printing technology to display a color or design.
b. The Division of Travel and Tourism shall establish a campaign to promote the use of plastic wrapping on utility boxes located at intersections throughout the State to display tourism advertisements. The tourism advertisements shall be of Statewide or local importance, as determined by the director.
c. In establishing the campaign pursuant to subsection b. of this section, the division shall:
(1) coordinate with the Department of Transportation to develop a list of intersections within the State that have a utility box;
(2) seek permission from, and coordinate with, the entities that own and maintain the utility boxes;
(3) develop eligibility criteria for utility boxes that are permitted to display tourism advertisements via plastic wrapping and a process for selecting which utility boxes are to be plastic wrapped;
(4) develop a process for selecting tourism advertisements to be displayed via plastic wrapping on utility boxes, which process may include, but not be limited to, an application process for private persons, businesses, and local government entities to submit State and local tourism advertisements to the division and a process for the division to develop and select State and local tourism advertisements; and
(5) contract with third party entities to provide plastic wrapping services to display the selected advertisements.
d. The division shall ensure that the campaign established pursuant to this section complies with all applicable State and federal laws and any applicable municipal ordinances related to signage.
e. The division shall publish information related to the campaign established pursuant to this section on its Internet website, which information shall explain the processes for selecting the utility boxes to be plastic wrapped and the advertisements to be displayed on the utility boxes.
f. The division shall submit an annual report to the Governor and, pursuant to section 2 of P.L.1991, c.164 (C.52:14-19.1), the Legislature on the effectiveness of the campaign in promoting State and local tourism through the use of plastic wrapping on utility boxes at intersections throughout the State.
2. The director, pursuant to the "Administrative Procedure Act," P.L.1968, c.410 (C.52:14B-1 et seq.), shall adopt rules and regulations as necessary to effectuate the purposes of P.L. , c. (C. ) (pending before the Legislature as this bill).
3. This act shall take effect immediately.
STATEMENT
This bill requires the Division of Travel and Tourism in the Department of State (division) to establish a campaign to promote the use of plastic wrapping on utility boxes located at intersections throughout the State to display tourism advertisements. The tourism advertisements are required to be of Statewide or local importance. The bill defines "plastic wrapping" to mean panels of vinyl or other flexible substrates that are used to wrap a surface or object and that may include digital large format printing technology to display a color or design.
In establishing the campaign, the division is required to: (1) coordinate with the Department of Transportation to develop a list of intersections within the State that have a utility box; (2) seek permission from, and coordinate with, the entities that own and maintain the utility boxes; (3) develop eligibility criteria for utility boxes that are permitted to display tourism advertisements via plastic wrapping and a process for selecting which utility boxes are to be plastic wrapped; (4) develop a process for selecting tourism advertisements to be displayed via plastic wrapping on utility boxes, which process may include, but not be limited to, an application process for private persons, businesses, and local government entities to submit State and local tourism advertisements to the division and a process for the division to develop and select State and local tourism advertisements; and (5) contract with third party entities to provide plastic wrapping services to display the selected advertisements.
The bill requires the division to ensure that the campaign complies with all applicable State and federal laws and any applicable municipal ordinances related to signage. The bill also requires the division to publish information related to the campaign on the division's Internet website, including information concerning the processes of selecting the utility boxes to be plastic wrapped and the advertisements to be displayed on the utility boxes.
Finally, the bill requires the division to submit an annual report to the Governor and the Legislature on the effectiveness of the campaign in promoting State and local tourism through the use of plastic wrapping on utility boxes located at intersections throughout the State.
