Bill Text: NY A04279 | 2025-2026 | General Assembly | Amended


Bill Title: Prohibits mobile sports wagering operators and platforms from sending push notifications or text message notifications.

Spectrum: Partisan Bill (Democrat 4-0)

Status: (Introduced) 2025-02-11 - reported referred to codes [A04279 Detail]

Download: New_York-2025-A04279-Amended.html



                STATE OF NEW YORK
        ________________________________________________________________________

                                         4279--A

                               2025-2026 Regular Sessions

                   IN ASSEMBLY

                                    February 3, 2025
                                       ___________

        Introduced  by M. of A. BORES -- read once and referred to the Committee
          on Racing and Wagering -- committee discharged, bill amended,  ordered
          reprinted as amended and recommitted to said committee

        AN  ACT  to  amend the racing, pari-mutuel wagering and breeding law, in
          relation to prohibiting mobile sports wagering operators and platforms
          from sending push notifications or text message notifications

          The People of the State of New York, represented in Senate and  Assem-
        bly, do enact as follows:

     1    Section 1. This act shall be known and may be cited as the "regulating
     2  addictive notifications act".
     3    §  2.  Legislative intent. To address public health concerns involving
     4  gambling addiction  arising  from  the  legalization  of  mobile  sports
     5  betting  in New York, this legislation prevents New Yorkers from receiv-
     6  ing push notifications that solicit  wagers  and  deposits  for  wagers.
     7  Research  has  shown that mobile sports betting increases the likelihood
     8  of risky betting behavior, problem gambling, and  addiction,  driven  by
     9  the accessibility, privacy, and ease of use offered by mobile devices.
    10    Mobile devices enable constant engagement with betting applications by
    11  reducing barriers to responsible gambling and allowing users to instant-
    12  ly  act on gambling urges anytime and anywhere in the state. The risk is
    13  greatest among young people, who typically spend  more  time  on  mobile
    14  devices, and vulnerable populations.
    15    Push notifications soliciting wagers and deposits may appear even when
    16  mobile sports betting applications are closed. Such solicitation is more
    17  invasive than traditional advertising and can exploit moments of vulner-
    18  ability  or  weakness,  undermining the ability of New Yorkers to gamble
    19  deliberately and responsibly. Opting New Yorkers out of such unsolicited
    20  gambling push notifications and  solicitation  is  crucial  to  mitigate
    21  harmful effects of risky betting, problem gambling, and addiction, which
    22  can  result  in  financial  and  occupational ruin, mental and emotional

         EXPLANATION--Matter in italics (underscored) is new; matter in brackets
                              [ ] is old law to be omitted.
                                                                   LBD08412-03-5

        A. 4279--A                          2

     1  illness, the destruction of families, domestic violence, self-harm,  and
     2  suicide.
     3    § 3. Subdivision 4 of section 1367-a of the racing, pari-mutuel wager-
     4  ing and breeding law is amended by adding a new paragraph (k) to read as
     5  follows:
     6    (k)  Mobile sports wagering operators and mobile sports wagering plat-
     7  forms shall be prohibited from initiating or sending mobile device  push
     8  notifications  or text message notifications, including alerts, relating
     9  to the solicitation of sports wagers or deposits from  a  mobile  sports
    10  wagering  operator's  platform  on which an authorized sports bettor may
    11  place a sports wager.   For the purposes of  this  paragraph,  the  term
    12  "push  notification"  means an automatic electronic message displayed on
    13  an account holder's device, when  the  user  interface  for  the  mobile
    14  sports  wagering  operator's platform is not actively open or visible on
    15  the device, that prompts the account holder to check or engage with such
    16  platform.
    17    § 4. This act shall take effect immediately.
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